In my several years of experience, we have taken photos of hundreds of homes for real estate agents. The homes ranged from the low end listing to the extremely high luxury listing.

But what qualifies exactly as a “good” real estate photo for marketing the listing?

I’ve learned that there is no right answer since different agents like different styles. Some like straight-on shots, some like angles, and some like the elevated shot looking down in a room. You always try to please the client, and now that we are in the digital photography world, adding a few shots to cover your bases is a no-brainer.

But here is my short list of what makes a good photo in my industry. This by no means is a complete list nor does it account for an individual Client’s taste.

1. Compensate for you wide angle lens. Look, if you are ending up with curved edges because of lens distortion, get some software to fix it. Since we tend to use wide angle lenses, they usually come with the price of some distortion. Easily fixed! Walls are straight, not curved.

2. STRAIGHT LINES! I cannot tell how many photos I look at that the camera is aimed slightly up or down and the walls are not parallel but converge. Again, take the time to fix it post processing. No matter how good your tripod is (and hopefully you use one) you will always be slightly off. Correct it!

3. Windows…I tend to leave some detail in the windows but still leave them blown out slightly. Unless you have a view of DC or the ocean, clear views tend to distract from the interior. But they should not be overwhelmingly blown out. You know what I mean…

4. Flash spots. Ok, when we see the bright spot reflecting in a piece of furniture or the mirrors and windows, we know you went in with a single flash and just popped one off. Trust me, the eye is drawn directly to that spot and nothing else in the photo.

5. Self portraits. Yeah, we see you in that mirror holding the camera. And hey, if your using a flash, all the more apparent. Check for mirrors, windows, shower doors, etc. We have no desire to see you…

6. Color balance. Different lighting produces different color. This is easily adjusted post processing. How many photos end up orange…let’s show the real color of the room. And watch out for the blue light coming through the window…

7. Reflections. If you have a decent camera, invest in a polarizing filter. Does wonders for the sky, but more importantly cuts down the reflections in the interior such as countertops and hard wood floors.

I’m sure I have a dozen more in my head, so we will probably continue this list later.

Thanks for reading.